"Simrandeep Singh Suri | Business is not only about money. It’s about making dreams come true..."

Business is not only about money. It’s about making dreams come true for others and yourself.

Since childhood, I was determined to be an entrepreneur. I consider my father a role model as he has successfully built a business.

During the covid-19 pandemic, I got the opportunity to work on my passion and convert it into a profitable business. Fortunately, my company was a great success from the very 1st month and got a profit of 22k. And gradually the sales increased along with the profits. It’s been less than 2 years since we are operational and got various positive feedbacks. And also started our dine-in restaurant last year but due to some decisions, we had to close the same. But I take it as an experience that taught me a lot and showed me the correct way forward. My team is currently focusing to expand in the Cloud Kitchen or Takeaway model throughout the country. And planned to open up our stores in Kolkata, Ranchi, and Bangalore.

The biggest challenge I faced in my Entrepreneurial journey is opening a Dine-in Restaurant too early was something which brought me down. I had to face a lot of challenges in terms of Management, Finances, etc. However, I tried to overcome it by selling my restaurant to another party and am now back to track on with my cloud kitchen to maximize and expand it.

Achievements include profitability from the 1st Month, given my interview wherein we had clocked a revenue of 6 lacs in less than 80 days, fulfilling my dream of becoming an entrepreneur. And supporting my family and completing my younger brother’s high education.

My company is a Cloud Kitchen based out of a Tier 3 City Jamshedpur. And we are focused on only single cuisine which is Desi Chinese, as it is the most lovable cuisine by the Indian consumer. Home Delivery is our priority and deliver food through Swiggy, and Zomato as well as our delivery partners, thus reducing the need for high-street rental costs and allowing them to reach a wider customer base.

Being a highly profitable business, with minimal investment, and maximum returns, my focus is to reach the consumer directly rather than having new consumers find us and reach out.

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