Pamela Mukherjee - The Entrepreneurs of India Magazine

Pamela Mukherjee never set out to be a content creator. It wasn’t part of the plan. It was more like a quiet urge—one that grew louder with every passing year. Raised in the modest city of Durgapur, her life revolved around academics, family responsibilities, and the promise of stability that came with a corporate job. But somewhere between deadlines and daily routines, her heart kept wandering. It dreamt of far-off landscapes, foreign alleyways, and cultures she hadn’t yet met. Professionally, Pamela’s journey led her through the worlds of IT and aviation, backed by a master’s degree from IIM Lucknow. But beyond the conference rooms and cubicles, something else was taking shape. She began sharing stories—not just scenic snapshots, but deeply textured narratives about places, people, and beliefs. That slow shift gave birth to Every Corner of World, a digital travel and lifestyle platform that now thrives across Instagram, YouTube, and podcasts.

Her podcast, Yatra Uncut with Pamela, dives into the mystical intersection of mythology and travel. Each episode unwraps forgotten stories and ancient belief systems, connecting emotional truths with physical places. Her content isn’t just about beautiful destinations—it’s about meaning, about courage, and about the journey of self-discovery. Especially as a solo woman traveler, her stories echo a quiet kind of bravery.

Pamela has now collaborated with over 300 brands and worked with global tourism boards—all while holding down a full-time aviation job. Balancing both worlds wasn’t easy. “Your job can be your biggest investor until your dream becomes sustainable,” she says—a mantra that guided her through the toughest years.

But the road has been far from glamorous.

In the beginning, she said yes too often—driven by the pressure to stay visible, she burned out doing work that didn’t reflect her values. Learning to say no became her lifeline. She also learned the hard way that travel can be expensive, especially when building a brand. From low-income months and impulsive trips to missed collaborations due to poor planning—money was a quiet adversary. Budgeting and treating content as a business turned things around. Another wake-up call came from her health. For years, she juggled two jobs, traveled non-stop, and edited into the early hours. Eventually, her body protested—PCOD symptoms worsened and she realized that self-care wasn’t optional anymore. It became non-negotiable.

Perfection was another quiet trap. “Many great ideas died in drafts,” she admits. The pursuit of flawless captions and lighting held her back. Today, she chooses authenticity over aesthetics. Consistency is her new creative compass. What makes Pamela’s work stand out is her storytelling. She doesn’t just list destinations—she listens. Her lens captures emotion, culture, context. She sheds light on overlooked stories, uplifts underrepresented places, and builds real human connections.

Her family didn’t always understand her path, but they gave her the most powerful gift of all: freedom. They didn’t push or pressure. They simply let her be. That silent support, she says, made all the difference. And she urges families to rethink their focus on security—because sometimes, all a dreamer needs is to hear, “We believe in you.” When she started, she had no fancy gear, no backing, no mentor. Just her phone and a stubborn belief in her voice. To those starting out, she says: be practical. Don’t quit your job on day one. Build while you earn. It might be slower, but it’s smarter and more sustainable.

Being a woman from a non-metro city came with its own challenges—skepticism, assumptions, casual dismissals. “Is this even a real job?” they asked. She didn’t argue. She just kept building. Kept showing up. Loneliness was a familiar companion. Pamela handled everything—shooting, editing, pitching—on her own. There were moments of doubt and deep isolation. But eventually, she found her tribe. Her community became her compass.

 Now, her business includes destination videos, cultural documentaries, brand collaborations, podcasts, and food explorations. She works with tourism boards, airlines, hotels, lifestyle and skincare brands—using human stories to bridge real connections.

For Pamela, content creation is magical because it’s personal. Everyone sees the world through a different lens—and that diversity is what keeps the industry alive. Algorithms shift, trends fade, but real storytelling? That will always find space.

So, if you’re waiting for the perfect moment to start—don’t. Just begin. “You don’t need perfect. You need heart,” she says.

And maybe, just maybe, that messy little beginning could be the start of something beautiful.