Cows, Code, and Commerce: How Stellapps is Digitizing India’s Dairy Supply Chain.

In a country where milk is more than just a drink, Stellapps has emerged as one of India’s most innovative agri-tech success stories. Founded in 2011 by five former Wipro engineers—Ranjith Mukundan, Antony George, Ravi Madabushi, Madhusudan Avvari, and Ramakrishna Adukuri—the Bengaluru-based startup has transformed the traditional dairy supply chain through the power of data, technology, and digital inclusion.

India is the world’s largest milk producer, yet the sector has long struggled with inefficiencies at every level, from farm to factory. Small-scale farmers often lack access to technology, quality testing tools, and transparent payment systems. Stellapps identified this gap and built an end-to-end digital platform that brings efficiency, transparency, and traceability to the dairy ecosystem. The company’s mission is to make every drop of milk count by connecting farmers, cooperatives, and consumers through technology.

At the heart of Stellapps’ innovation lies its Internet of Things (IoT) and data analytics solutions. The platform digitizes milk collection centers, monitors cattle health, tracks supply chain logistics, and ensures farmers are paid fairly and quickly. Through its smart devices and mobile applications, Stellapps collects real-time data on milk quality, volume, and temperature, helping cooperatives make informed decisions. This data-driven approach reduces wastage, improves quality control, and builds trust across the supply chain.

One of Stellapps’ key products, “mooPay,” offers a digital payment solution that deposits farmers’ earnings directly into their bank accounts, ensuring transparency and financial inclusion. Meanwhile, “mooGrow” supports farmers with access to feed management and cattle health services, enabling them to improve productivity. These innovations have not only improved milk quality but also empowered more than 2.8 million farmers across India to increase their incomes and adopt modern practices.

Stellapps’ impact extends beyond individual farmers. By digitizing the entire dairy value chain, the startup has helped dairy companies optimize their operations and reduce losses. Its technology benefits cooperatives, private dairies, and milk processors, creating a more sustainable and profitable ecosystem. With support from major investors like Omnivore, Qualcomm Ventures, ABB, and IDB Invest, Stellapps continues to expand its reach across rural India.

The success of Stellapps offers valuable lessons for India’s growing community of entrepreneurs. It demonstrates how combining technology with traditional industries can unlock massive value and create lasting social impact. By focusing on efficiency, transparency, and empowerment, Stellapps has shown that innovation does not only belong in cities it can transform lives in villages too.

From the barn to the cloud, Stellapps has proven that when technology meets tradition, India’s most trusted industry can become smarter, more sustainable, and future-ready.