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Skimmy Gupta| The secret of success in business is creativity...

Coming from a legacy of a business family, I was sure to become an entrepreneur one day. I always wanted to create a startup brand on my own. After working as an award-winning journalist for more than a decade and working with India’s leading mainline and news channels.

My entrepreneurial journey has been exemplary with leading brands and celebrities aligning with misskoffeetales to promote their work, product, and services to my social media network. My evolution as a beverage influencer is quite a niche in the blogger/influencer space giving me a first mover and a unique advantage.

There were a lot of challenges during the journey, Personally Hailing from non-metro Amritsar, it was tough for me to report hard-hitting city stories during my stint at Indian Express. However, I had the zest and passion to become the leading journalist of Amritsar Professionally, New to the city of Mumbai, my first job at Mid-day taught me how to cultivate different news sources, network with different agencies, and create a mark in the journalism space. Also, the Launch of my start-up misskoffeetales was challenging as I was exploring my next phase as an entrepreneur with something revolutionary in the industry.

My friends and network during my journalism days were great support as they helped my start-up grow and prosper in every possible way.

My Achievements Many of my exclusive, breaking stories and articles were featured on the front page of Mid-Day, I have interviewed too Bollywood stars, politicians, leading police commissioners, and the fashion/ glamour industry and received great accolades.

At misskoffeetales, I interviewed Kartik Aaryan, Shweta Bachchan, and Rocky S, to name a few over their favorite beverage and those social media posts garnered record page views.

Our business Misskoffeetales revolves around providing great content for individuals and brands who are seeking promotion and branding across social media. As a founder and content creator, the posts are recorded, written, edited, and packaged for my portal with the astute understanding I have of the media platform and the acceptability of my followers on social media.

Misskoffeetales is an ideal and perfect platform for celebrities, achievers, and brands to reach their niche, luxury followers as it is focused on the featured person’s work profile and favourite beverage in form of reels and posts on social media thereby effectively putting across the message.

Interested people can connect with me on my official social media channels viz.  Instagram and Facebook. They can directly DM or contact me on

The message to other emerging Entrepreneurs is Great, niche packaged content on social media always resonates with the buyer/online community and it delivers a desirable ROI and maximum impact for brands and individuals.


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